"Why is PETA always doing crazy stunts and demonstrations?" As a PETA Foundation employee, this is probably the number-one question I get asked. So, if you are one of those curious folks—or even if you just don't know what I'm talking about when I say "wacky PETA stunts"—you're in for a treat, because I'm about to give you the rundown of the wackiest of the wacky things that PETA and its affiliates have pulled off over the years.

Brace yourself.

10. Wienermobile Takeover
    Long before the Wienermobile nearly brought about its own demise by crashing into a suburban home, we trailed it around the country as it conducted a talent search for children to sing the Oscar Mayer theme song. At one stop, our "pig" even managed to clamber aboard the Wienermobile, and he was poised to take the fiberglass frank for a spin when he was apprehended by the authorities.
9. Grim Fairy Tale
   Mother Goose doesn't take it too kindly when her feathered brethren are force-fed so that their grotesquely enlarged livers can be sliced up and served on toast points. When she took her case to a foie gras convention in NYC, bemused police officers felt obliged to arrest her and insisted that she keep her head on during booking so that everybody in the precinct could get a "gander" at their unusual collar.
8. Cannibal Comparison
   Way back in 1991, when newspapers were abuzz with stories about Jeffrey Dahmer, we ran what is arguably our most controversial ad ever. In it, we made the point that people who are creeped out by a cannibalistic serial killer should also be creeped out by the serial killings of thousands of animals in slaughterhouses every day. Strangely, some folks found this inconvenient truth a little hard to, er, swallow.
7. KKKrazy About Dogs
   Ever notice the eerie similarities between the AKC and the KKK? No? Well, our fiendishly funny "Wrong Meeting?" TV ad, in which a Klansman shows up at an AKC meeting, spells it all out.
6. Milk Gone Wild
   When PETA's "Milk Gone Wild" spoof was rejected by Super Bowl censors, so many people flocked to MilkGoneWild.com to see what could possibly be racier than Janet Jackson's wardrobe malfunction that they temporarily crashed our servers.
5. Unhappy Mother's Day
   How do you spend Mother's Day if you are eight months pregnant? How about by baring it all in London to protest the filthy, cramped gestation crates that pregnant sows are forced to live in?
4. The M-Word
   After celebrity chef Gordon Ramsey served horse meat on his U.K. show The F-Word, PETA Europe made sure that everyone knew Ramsey was "full of it" when they dumped a ton of manure at his restaurant's doorstep.
3. Rest in Pieces
   PETA President Ingrid E. Newkirk gave people food for thought when she released the contents of her will, which stipulates, among other things, that her feet be made into umbrella stands and that her pointing finger (no, not that finger) be mounted and sent to Ringling chief Kenneth Feld as a reminder of who's to blame for the deaths of 26 elephants (and counting).
2. Putting the 'Ma' in 'Vermont'
   When we told Ben and Jerry's that "breast is best" and asked them to start making their ice cream with (human) mother's milk, it turned into a breast-milk brouhaha.
1. Faux Father Furor
   PETA V.P. Dan Mathews was a man (of the cloth) on a mission when he talked his way into furry designer Gianfranco Ferré's 2004 Milan fashion show and leaped onto the catwalk. As security guards tackled him and tried to drag him off, they were attacked by outraged Italians who swatted them with their programs while shouting, "Leave the priest alone!"

smh.com.au / CC

If all this has left you wondering, "Why pick on cranky chefs and giant hot dogs, PETA?" you should check out The PETA Practical Guide to Animal Rights. The book explains why our passion for animal rights drives us to push the envelope—and push compassion into the public consciousness.

So which is your favorite PETA stunt? Spill it below.

Written by Alisa Mullins

PETA’s original Milk Gone Wild video was one of the most successful things we’ve ever done online, reaching a completely new audience with a message about why milk is cruel and unnatural, and totally grossing out literally hundreds of thousands of people in the process.

Soooooooooo, here’s a DIY sequel that we made in the parking lot outside the office one day. It stars my friends Allie, Sarah, Cassandra, Erin, Ryan, Peggy, Joel, Tanner, Caleb, Bob, Chris, and Pulin, whom I will never look at the same way again. Please watch at your own risk.

Don't ask me what I was doing nerding around at Wordsmith.org this morning, but this particular Internet detour turned out to be felicitous and surprisingly, um, appurtenant.

Turns out that today's Word of the Day is "Speciesism," which the good folks at Wordsmith have defined for us as "The assumption of superiority of humans over other animal species, especially to justify their exploitation."

There’s also a nice story in there by Charles Darwin’s biographer, James Moore, who quotes Darwin as follows: “To say man is the pinnacle of creation and all things were created for him ... Darwin says that is the same arrogance we see in the slave master.”

Anyway, there you have it. “Speciesism” = today’s word of the day. A small step, in the scheme of things, but a step nonetheless. There’s also a book on the subject, which I can highly recommend for anyone who wants to pursue this topic further.

It's been 16 long weeks since we last had a Vivisector of the Week to vote on, but we're going to make up it for all in one go right here: You asked for it (OK, whatever, you didn't ask for it), so here it is … just in time for March Madness, 16 of the nation's most reprehensible, university-funded animal torturers going head-to-head in PETA's first-ever Vivisector of the Week tournament—ladies and gentlemen, meet the March Mad Scientists!!!

For the next four weeks, I'm going to be highlighting one of the biggest showdowns in the tournament, then opening up voting for the remaining contenders. If you want to do this scientifically, you can check out this handy cheat sheet to get an idea of which institutes of learning have the most sick, pointless, and barbaric animal-experimentation programs hidden away in their basements. Or you could just vote for your hometown school and pick a bunch of other ones at random (that's pretty much how I'm doing my NCAA brackets). So let's get this thing underway—here's the top bracket in this week's … Sick Sixteen!

University of Pittsburgh vs. Michigan State University:

Pitt.edu/Creative Commons Patrick Kochanek, Pittsburgh. Down in Pittsburgh's secretive laboratories, a team of experimenters led by Dr. Patrick "Frankenstein" Kochanek are working deep into the night to reanimate the corpses of dogs, pigs, and mice. Seriously, I couldn't make this crap up if I wanted to: Under Kochanek's cold-hearted guidance, a group of "scientists" drain the blood from animals for up to three hours, pump an ice-cold salt solution into their veins until they're scientifically dead, then shock them back alive. The animals usually suffer massive physical and psychological trauma in the process, but that's a small price to pay for a zombie army, right? Right??

MSU.edu/Creative Commons Arthur Weber, Michigan State. Michigan State University’s Arthur Weber ain't afraid of no zombies. This guy has a signature move that would frighten even the undead. This cat torturer's got his technique down pat: First he injures their optic nerve, then he dissects the overlying tissues, inserts a surgical hook, and places a clamp on the nerve. Next on the agenda: Wait for seven days until it's time to remove the cats' eyes while they're still alive! Then it's killing time, and onto another batch of kitties—Weber's been at this game for more than 25 years. That's a whole lot of cats!

Only one of these contenders can advance to the next round, so choose carefully! Cast your vote for the vilest vivisector using the form below, and feel free to leave a comment explaining your selection.

The cheat sheet will help you decide which other universities deserve to advance, and we'll be back next week with the Evil Eight! Stay tuned!!!