Written by Michelle Kretzer
could almost be a story out of The Onion,
but it's completely true. Shoemaker PMK designed a pair of sneakers for Beyoncé, called "King Beys,"
made of calf hair and crocodile, anaconda, stingray, and ostrich skins. The
company started marketing the shoes on its website, and, incredibly, told
consumers that "[n]o animals were beaten, harmed, or killed" for the
shoes. I think the five different
species of animals who
were most certainly beaten, harmed, and killed for the shoes would beg
response, PETA's legal counsel has sent a cease-and-desist letter to Andre Scott,
the CEO of PMK, demanding that the company immediately stop issuing false and
misleading statements to customers or face legal action.
Scott and other executives are in doubt, PETA invited them to watch our video
Horrors," narrated by Joaquin Phoenix, which shows how many of
the exotic animals they used are beaten, stabbed, and flayed alive.
isn't exactly known for being a by-the-book company. On January 23, Ohio's attorney
general filed a lawsuit against it and Scott for violating customer protection
laws. The suit alleges that consumers paid for but did not receive products nor
did they receive refunds from the company. PMK also received an "F" rating from the Better
giving PMK an "F," too—for "false,"
"fraudulent," and "facing a lawsuit."
you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to
an animal, please click
here. If you are reporting an animal in imminent danger and know where to find the
animal and if the abuse is taking place right now, please call your local
police department. If the police are unresponsive, please call PETA
immediately at 757-622-7382 and press 2.
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Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.